Main Paper da aka gabatar a elEconomista, babbar kafar yada labarai ta kudi a Spain
Kwanan nan, <
Bari mu ga yadda aka bayar da rahoton.
Labarin Main Paper ( MP ) misali ne na ci gaban wani ƙaramin shagon titi ya zama babban kamfani a masana'antar kayan ofis, kuma yana ba da misali ga 'yan kasuwan China na ƙasashen waje don haɓaka kasuwancinsu.
Jaridar Economist ta ruwaito cewa MP ya fara wakiltar "Multi Precio," sunan gargajiya da ake kira "Multi Precio," sunan gargajiya da ake kira ga ƙananan shagunan yen 100 da China ke gudanarwa. Manufar sunan ta samo asali ne a shekarar 2006, lokacin da Chen Lian ya koma Spain bayan ya karanci injiniya a Jamus. Bai so ya gaji ƙaramin shagon mahaifinsa mai darajar dala 100 a Barrio Pilar da ke Madrid ba, amma ya sayi babbar mota ya yi hayar rumbun ajiya don gwada cinikinsa. Da farko, ya gwada wasu kasuwanci, kamar rumfunan waya (Locutorio) kayayyaki da na'urorin lantarki, amma ba su yi nasara ba. A halin yanzu, ƙaramin rumbun ajiya ya girma, yana ɗaukar ƙarin ma'aikata kuma yana jigilar kayayyaki daga China a cikin kwantena don rarrabawa.
Yayin da yake sayar da tsintsiya, tufafi da kayan tsaftacewa, Chen Lian ya lura cewa shagunan kayan abinci ba sa mai da hankali sosai ga kayayyakin rubutu, kuma ya ga dama ta ƙirƙirar nasa alamar. Don haka ya canza ma'anar MP daga "Multi Precio" zuwa "Madrid Papel" kuma ya aiwatar da falsafar mahaifinsa wajen tsara kayayyakinsa, yana guje wa cunkoso da rashin ingancin da aka saba gani a shagunan kayan abinci da kuma mai da hankali kan inganci da kyau, koda kuwa hakan yana nufin ƙarancin riba. An mayar da hankali kan inganci da kyau, duk da cewa wannan yana nufin ƙarancin riba.
A tsawon lokaci, MP ta mamaye tashar shagunan kayan abinci ta China, inda ta kai kashi 90% na kasuwancinta. Daga nan MP ta koma babbar kasuwar rarrabawa, tana aiki tare da abokan ciniki kamar suEroskikumaCarrefourkuma a shekarar 2011 na fara kasuwancin fitar da kaya zuwa ƙasashen waje wanda yanzu haka yake a ƙasashe sama da 40.
Ƙasashen duniya ya sa sunan MP ya sake canzawa zuwa Main Paper , wani daular kayan aiki na ofis. Kasuwancinta ya isa ya cimma yarjejeniyoyi tare da kamfanonin duniya kamar suCoca-Cola, ƙungiyar ƙwallon ƙafa ta ƙasar Sipaniya, kumaNetflixkamar Stranger Things, House of Paper, da kuma The Squid Game.
Kundin littafin Main Paper ya ƙunshi abubuwa sama da 5,000, tun dagafensir, masu alamada kuma fenti ga littattafan rubutu, masu tsara tsare-tsare da kalanda a ƙarƙashin kamfanoni huɗu. Mafi shahara, MP , ya mai da hankali kankayan rubutu, kayan aikin rubutu, kayan gyara,kayan teburkumasana'o'in hannu; Fentin Artixmai da hankali kan kayayyakin fasaha; Sampack ya ƙware ajakunkunan bayakumaakwatunan rubutukuma Cervantes ya mai da hankali kanlittattafan rubutu, takardun rubutu da takardun rubutu.
Tsarin neman kayayyaki na Main Paper ya haɗa da siyan kayayyaki daga ƙasashe daban-daban da kuma marufi na ƙarshe a masana'antunta, inda sama da kashi 40% na kayayyakinta suka fito daga Turai da kuma kashi 20% da aka yi a Spain.
Tsarin neman kayayyaki na Main Paper ya haɗa da siyan kayayyaki daga ƙasashe daban-daban da kuma marufi na ƙarshe a masana'antunta, inda sama da kashi 40% na kayayyakinta suka fito daga Turai da kuma kashi 20% da aka yi a Spain.
Domin tallafawa faɗaɗa kasuwancin, kamfanin ya kuma ci gaba a fannin jigilar kayayyaki, daga ƙaramin rumbun ajiya zuwa cibiyar jigilar kayayyaki ta yanzu mai girman murabba'in mita 20,000 da ke garin Seseña, Toledo, wanda ke nuna ruhin kamfanin na ƙirƙira da na ƙasashen duniya. Cibiyar tana ɗaukar ma'aikata sama da 150 daga China, Spain da wasu ƙasashe sama da 20 aiki.
Cibiyar jigilar kayayyaki kuma tana da ɗakin nunin kayayyaki mai faɗin murabba'in mita 300 wanda ke nuna cikakken nau'ikan kayayyaki na kamfanin cikin yanayi mai kyau da ƙwarewa, daidai da jajircewar wanda ya kafa Chen Lian na ƙwarewa a fannin sayar da kayayyaki a shagunan kayan abinci. A gaskiya ma, Main Paper tana da ƙungiyar masu sayar da kayayyaki bayan tallace-tallace tun shekaru biyar da suka gabata, suna ziyartar shagunan da ke sayar da kayayyakinsu don koya wa masu shaguna yadda ake nuna su daidai, bisa ga tsari, da kuma aiwatar da tsarin nunin kusurwa irin wanda wasu samfuran abinci da abin sha ke amfani da su a hanyoyin rarrabawa na gargajiya.
Bayan cimma nasarar sayar da Yuro miliyan 100 a shekarar 2023 (Yuro miliyan 80 a kasuwar Sifaniya), babban burin Main Paper shine kiyaye karuwar kashi 20% a kasuwar duniya da kuma kashi 10% a kasuwar cikin gida, musamman ma wajen fadada hanyoyin rarrabawa banda hanyoyin da ba na polyvalent ba.
Lokacin Saƙo: Agusta-15-2024
